Do Not Sell or Share My Personal Information | City Center Financial
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Privacy Rights Notice

Do Not Sell or Share My Personal Information

California Consumer Privacy Act (CCPA) & CPRA Opt-Out Notice

Your Rights Under California Law

If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) give you specific rights regarding your personal information, including:

  • Right to Opt-Out of Sale or Sharing: Request that City Center Financial not "sell" or "share" your personal information (including cross-context behavioral advertising).
  • Right to Limit Use of Sensitive Personal Information: Direct us to limit the use of sensitive personal information to strictly necessary operational purposes.
  • Right to Know / Access: Request details about what personal information we collect, use, and disclose.
  • Right to Delete: Request deletion of personal information we have collected from you, subject to legal and regulatory retention exceptions for mortgage transactions.
  • Right to Non-Discrimination: We will not discriminate against you (charge different rates or provide lower service quality) for exercising your privacy rights.

Does City Center Financial "Sell" Personal Information?

City Center Financial does not sell borrower or applicant personal information for monetary payment. However, under California privacy laws, using analytics cookies or sharing information with third-party service providers and mortgage lending partners to fulfill loan applications may technically be classified as a "sale" or "share."

How to Submit an Opt-Out Request

To exercise your right to opt out of the sale or sharing of your personal information, please submit your request through any of the following methods:

1. Call Direct: (916) 500-0177

2. Mail Written Request:
City Center Financial
Attn: Privacy Officer / Samuel S. Heng
3626 Fair Oaks Blvd, Suite 100
Sacramento, CA 95864

3. Contact Form: Submit your request via our Opt-Out Form with "CCPA Opt-Out Request" in the comments.

Mortgage Regulatory Retention Exception

Please note that as a licensed California mortgage brokerage (NMLS #312494 / DRE #01837543), certain federal and state regulations (including GLBA, RESPA, and TILA) require us to retain client records, loan applications, credit disclosures, and related documentation for minimum statutory periods. Requests to delete personal data are honored to the maximum extent permitted by applicable financial compliance laws.

For more details on how we collect, use, and protect your information, please view our Privacy Policy and Terms of Service.

CITY CENTER FINANCIAL

Wholesale mortgage brokerage for Sacramento and California. Samuel S. Heng shops 20+ lenders on every file.

(916) 500-0177 3626 Fair Oaks Blvd, Suite 100, Sacramento, CA 95864
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Licensing

Samuel S. Heng

NMLS #353383
DRE #01837543
Company NMLS #312494

Equal Housing
Lender

City Center Financial is a California Mortgage Broker, not a lender. All loans subject to credit approval and property eligibility. We do business in accordance with the Fair Housing Act and the Equal Credit Opportunity Act. We do not discriminate on the basis of race, color, religion, national origin, sex, disability, familial status, marital status, age, or because all or part of income derives from a public assistance program. NMLS Consumer Access: www.nmlsconsumeraccess.org · Samuel S. Heng NMLS #353383 · Company NMLS #312494 · DRE #01837543. Equal Housing Opportunity.